Thu, Feb 26
|Requiem
The Oscar® Journey: The Art of Awards Marketing and PR
Join us for an inside look at what it really takes to campaign, position, and win during awards season—from strategy to storytelling to the final push.
Time & Location
Feb 26, 2026, 7:00 PM – 11:00 PM
Requiem, 3900 W Alameda Ave suite 600, Burbank, CA 91505, USA
Guests
About the event
Ever wonder what the marketing and PR journey is for an Academy Award® winning film? Join us as we take an in-depth look with a panel of industry leaders.
✨ Panelists
Shawn Finnie - Executive Vice President, Cultural Agency (He/him)
Shawn Finnie is an award-winning entertainment executive, speaker, and producer with over a decade of experience shaping Hollywood. As Executive Vice President at CULTURAL AGENCY, where the focus is multicultural marketing, PR, and awards strategies. Previously, as EVP at the Academy of Motion Picture Arts and Sciences, Finnie oversaw global outreach, membership, and key Academy Awards processes. He co-created and hosted numerous series, including the Academy Dialogues, and recently hosted The Envelopedigital series for the LA Times. Recognized by Variety’s New Leaders list and AdColor’s Advocate award, Finnie champions inclusivity, amplifies underrepresented voices, and fosters cultural connections.
Kevin McAlpine - Vice President, Agenda Collective (He/him)
Kevin is a strategic communications executive…